Altaz USA

Client

Altaz USA

Focus

Packaging, Brand experience

Notable

Studio: Elemental8


Spark Design Award 2012 (Gold), Altaz CF6 packaging with Elemental8

Contributors: Janeece Pourroy (back layout), Esther Chan (interior paper craft)

Brief

When Altaz switched from being an OEM consumer products distributor to manufacturer, they chose Elemental8. I was given the task creating a fresh identity for the brand with a new wordmark and visual language. Additionally, I co-designed brand guidelines, application across various collateral, and packaging.